Here at Lula Ann Bridal it’s our aim to offer you a truly unique, relaxed and enjoyable experience in the search for your perfect wedding dress. From your first appointment to your final fitting our fantastic team is committed to ensuring the very best customer service, combining our extensive knowledge with friendly advice and a cheeky bucks fizz (or two) in comfortable and relaxed surroundings.
Our store has the most impressive and diverse collection of beautiful bridal gowns in Birmingham. We truly feel we have something perfect for every kind of bride.

Lula Ann Bridal in Birmingham is a Premier Stockist of Ronald Joyce and are proud to be Ronald Joyce’s “Premier Stockists” for the entire West Midlands. We hold the largest selections of Ronald Joyce and Victoria Jane bridal gowns in the Midlands area.
Lula Ann
Experience
We are a team of friendly, lovely ladies here in Birmingham, passionately dedicated to our jobs! Our top priority is to provide you with a stress-free experience and honest advice, along with a smile, a shoulder to lean on, and an ear to listen. We understand that your wedding dress is more than just a purchase; it’s a memory that you’ll cherish forever. That’s why we don’t just “sell dresses” – we help you create beautiful memories with your loved ones right here in Birmingham.
Our Birmingham boutique offers an extensive selection of dresses in all sizes, with around 500 in-stock, thanks to Lucie, our dress-obsessed owner. As one of Birmingham’s premier stockists for Ronald Joyce, we purchase the entire Ronald Joyce and Victoria Jane collections every season, along with a variety of other designers and exclusive couture dresses.
Lula Ann Bridal is conveniently located just on the outskirts of Birmingham City Centre with our own on-site free parking. Alternatively, if you plan to enjoy some complimentary prosecco, we’re just a two-minute walk from the local train station (Erdington). Our Birmingham shop has expanded over the years into the two adjoining spaces, allowing us plenty of room to accommodate you and your guests.
We believe that charging for appointments is simply not right, so we offer them here in Birmingham for free. During your appointment, you and your guests will also be offered complimentary Prosecco, Bucks Fizz, and Nosecco because that’s just what we do. Additionally, you’ll have your own private fitting area, and we’re ground floor with disabled access.
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